Dealmaking: Using Real Options and Monte Carlo AnalysisJohn Wiley & Sons, 16 kwi 2004 - 312 Applying practical tools to the volatile process of negotiating Prognosticators apply Monte Carlo Analysis (MCA) to determine the likelihood and significance of a complete range of future outcomes; Real Options Analysis (ROA) can then be employed to develop pricing structures, or options, for such outcomes. Richard Razgaitis' Dealmaking shows readers how to apply these powerful valuation tools to a variety of business processes, such as pricing, negotiating, or living with a "deal," be it a technology license, and R&D partnership, or an outright sales agreement. Dealmaking distinguishes itself from other negotiating guides not only by treating negotiations as an increasingly common situation, but also by presenting a tool-based approach that creates flexible, practical valuation models. This forward-thinking guide includes a variety of checklists, case studies, and a CD-ROM with the appropriate software. Richard Razgaitis (Bloomsbury, NJ) is a Managing Director at InteCap, Inc. He has over twenty-five years of experience working with the development, commercialization, and strategic management of technology, seventeen of which have been spent in the commercialization of intellectual property. |
Spis treści
CHAPTER 1 Introduction | 1 |
CHAPTER 2 Negotiation People Language and Frameworks | 15 |
CHAPTER 3 The Box and the Wheelbarrow What Am I Selling or Buying? | 31 |
CHAPTER 4 Discounted Cash Flow Analysis and Introduction to Monte Carlo Modeling | 45 |
CHAPTER 5 Monte Carlo Method | 77 |
CHAPTER 6 Introduction to Real Options | 147 |
CHAPTER 7 Real Options Applied to Dealmaking | 175 |
CHAPTER 8 Knowledge and Unertainty | 219 |
CHAPTER 9 Deal Pricing | 233 |
CHAPTER 10 Negotiation Perspectives and Dynamics | 243 |
CHAPTER 11 Plan B | 255 |
CHAPTER 12 Conclusion | 273 |
Bibliography | 281 |
283 | |
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Kluczowe wyrazy i wyrażenia
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