Trust and Digital Business: Theory and Practice

Przednia okładka
Joanna Paliszkiewicz, Kuanchin Chen, Markus Launer
Taylor & Francis, 14 paź 2022 - 298

Trust and Digital Business: Theory and Practice brings together the theory and practice of trust and digital business. The book offers a look at the current state, including a comprehensive overview of both research and practical applications of trust in business. Readers will gain from this book in the following areas: knowledge across disciplines on trust in business, theoretical underpinnings of trust and how it sustains itself through digital dissemination, and empirically validated practice regarding trust and its related concepts. The international team of authors from seven countries (Finland, Germany, Italy, Malaysia, Poland, Turkey, and the U.S.) ensures the diversity and quality of the content.

The intended audiences of this book are professionals, scholars, and students.

 

Wybrane strony

Spis treści

Measuring and Applying Trust in Business
12
The Role of Trust and Cooperation in Virtual Teams
47
Fake News as a Threat to Digital Trust in the Workplace
65
The Case
93
Building Digital Trust by Communicating
109
Seniors Trust in eCommerce
122
Digital Trust in the Hotel Industry An International
137
Digital and Green Trust in the AgriFood Business
148
Digitization and Public Trust in Health System during
177
Trust of Traffic Participants in Modern Telematics
188
The Role of Digital Technology in TrustBuilding
201
Digital Finance Technology in Trust Creation Among
216
Testing on the Chinese
229
Examining the Role of Trust in the Usage of Mobile
245
Exploring Digital Trust in the Food Supply Chain in
256
Index
266

Consumer Trust and Food Purchase Decisions in Poland
158

Inne wydania - Wyświetl wszystko

Kluczowe wyrazy i wyrażenia

Informacje o autorze (2022)

Joanna Paliszkiewicz is a professor at the Warsaw University of Life Sciences, Poland and director of the Management Institute.

Kuanchin Chen is the director of Center for Business Analytics, a professor of Computer Information Systems, and John W. Snyder Faculty Fellow at Western Michigan University, USA.

Markus A. Launer is a professor of Business Administration and Service Management at the Ostfalia University of Applied Sciences, Germany.

Informacje bibliograficzne