Judging a Book by Its Cover: Fans, Publishers, Designers, and the Marketing of FictionNicole Matthews, Nickianne Moody Ashgate Publishing, Ltd., 2007 - 191 This collection argues that book covers - the wrapping of image, typography and puff prose that surround the written contents of a book - really matter. They matter because, despite the turn of phrase that admonishes us not to do it, as readers, we do indeed judge books by their covers. |
Spis treści
Tauchnitz Albatross and Penguin | 3 |
Reading the Cover | 19 |
Context and Participant | 43 |
Literary Prizes Production Values and Cover Images | 63 |
Jerome K Jerome and the Paratextual Staging of Antielitism | 83 |
Selling Literature through Contemporary Cinema | 107 |
Book Covers in the Internet Bookstore | 117 |
11 | 129 |
13 | 148 |
189 | |
Inne wydania - Wyświetl wszystko
Judging a Book by Its Cover: Fans, Publishers, Designers, and the Marketing ... Nickianne Moody Ograniczony podgląd - 2016 |
Kluczowe wyrazy i wyrażenia
adult Albatross American appears artists associated audience Australian award Bannon's become book covers Booker Prize booksellers bookshop brand British century chapter characters Classics collection colour concerns consider consumer contemporary context continued created critical cultural developed discussion early edition editor example experience fact fantasy Figure film front cover further genre Girl hardback History illustration important industry interest issue jackets judges lesbian less Library literary literature Liverpool London look magazines material meaning narrative notes novel original paperback particular Penguin period popular position present Press production promotion publishing readers reading reference reflect relationship reprints role saga science fiction seen sell specific stories studies style success suggests titles trade traditional University visual Winner woman women writing York young